I'm just someone
deeply passionate about
art, innovation, empathy
and creativity being used
to save people from silly
brands and useless ads.
I started my career in the late 90s and worked for several agencies until 2010, when I've set up my own business specialized in design, modernism, branding, and aesthetics. During all these years I had the pleasure of working alongside iconic companies such as IBM, Volkswagen, Samsung, Motorola, Pfizer, Bradesco, Amex and more.
After many years and countless projects, I sold my stake and joined
Publicis Group to lead Carrefour's team and bring some digital transformation for this huge brand.
In the past I had a side project as editor in chief at B9 and Braincast
co-founder (a top-rated brazilian podcast). Today I teach some really nice courses at Brandster School.